by Todd Hudnall | Apr 24, 2021 | Predictive Models
I recently read an article about the value of wealth screening versus the value of predictive modeling. The headline immediately made me think, “is the author suggesting using one versus the other to research and find potential donors?” After reading more, it made... 
by Todd Hudnall | Oct 8, 2020 | Awareness
The main key to success for any organization, whether it be a for profit or nonprofit entity, is awareness: awareness of a product, brand or cause. Advocating and building awareness for your organization takes time and frequent outreach to drive trust, affinity for a...
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