Blog + Insights
Mid-level donors rock! Why you should include a focus on mid-level giving and how to execute using your data.
In a recent article published in The Chronical of Philanthropy , mid-level donors hold a huge opportunity for fundraisers amid a decline in giving....
Enhancing Hospital Foundation Outreach Strategies for the New Year – A Data-Driven Approach
With the dawn of the new year less than a month away, hospital foundations are gearing up to explore...
Why Hospital Foundations Should Prioritize Prospects Beyond Major Gift Capacity and the impact on Social Determinants of Health
In the world of philanthropy, the impact of a donation is often measured by its monetary value. Hospital foundations, in particular, have relied on...
Leveraging Predictive Models to Identify More Donors for Community Health Initiatives: A Game-Changer for Hospital Foundations
In today's rapidly evolving healthcare landscape, hospital foundations face unique challenges in securing sustainable funding for their community...
How to use patient experience survey data to drive your fundraising
If you’ve read our past blogs or reviewed our patient surveys, you will find a common theme that stands out – the lack of awareness of a hospital...
The case for fundraising through patient satisfaction surveys
In 2002, the Centers for Medicare and Medicaid Services, and the Agency for Healthcare Research Quality, began developing a national standardized...
Is Your Fundraising Approach Missing Key Supporters in Your Community?
Most healthcare fundraising is measured in dollars raised with the emphasis is on major gifts. Fundraisers and prospect researchers are trained to...
How to prime the pump this new year to make more dough
As we look forward to a new year, now is the time to think about new ways to create a more robust and routine flow of donations from more donors....
Are you reaching all prospective donors? Our 2nd annual consumer survey confirms why it’s important to look beyond wealthy donors
We recently conducted our 2nd annual consumer survey to understand how patients perceive the hospital or health system foundation and, in turn, how...
Predictive Modeling vs. Wealth Screening
I recently read an article about the value of wealth screening versus the value of predictive modeling. The headline immediately made me think, “is...
Why numbers matter when you prospect
Very early in my career, I learned a valuable lesson from one of my first mentors. I worked for a national commercial credit firm at the time and my...
What is your donor history telling you? Some thoughts and advice from an expert predictive modeler
For many years, I have been saying that the math will not lie to you. By this I mean, if you conduct trend analysis with your data, the patterns in...
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