by Neil Smithson | Apr 9, 2024 | Data, Grateful Patient Programs, Hospital Foundations and Fundraising, Predictive Models, Propensity to Donate
In a recent article published in The Chronical of Philanthropy , mid-level donors hold a huge opportunity for fundraisers amid a decline in giving. According to a new study, 31% of such donors have made a bequest, and 23% are considering a donation. Furthermore,... by Neil Smithson | Nov 8, 2022 | Grateful Patient Programs
If you’ve read our past blogs or reviewed our patient surveys, you will find a common theme that stands out – the lack of awareness of a hospital foundation. According to our 2020 and 2021 consumer surveys, more than 50% of respondents knew little about their... by Neil Smithson | Jul 8, 2020 | Grateful Patient Programs
Grateful Patient programs are very entwined with hospital foundations when it comes to attracting new donors and raising funds. Although well intentioned, you should be aware of consumers’ perceptions of hospital foundations when approaching patients. There are a... by Neil Smithson | Feb 5, 2020 | Grateful Patient Programs
Health system foundations often work with their patient accounting departments to screen patient census data for potential donors. Patients that hit certain wealth criteria are then approached to support the foundation. This outreach is done from either the hospital... by Neil Smithson | Jan 17, 2020 | Grateful Patient Programs
Grateful Patient programs in hospitals are growing more now than ever. An Advisory Board survey of 108 hospitals found that more than half had Grateful Patient programs. These programs rely on a combination of technology, patient data and staff engagement to identify...
Recent Comments